Hey, this is Julie. Welcome to the Eisenhower Photography site! In our small, family business, my husband Dick and I are the photographers and my mom still takes care of things like billing, insurance, taxes - all of that good stuff that keeps us running (thank goodness!). My dad, Tony, who started this business, recently retired as a photographer. But he still is and will always be my mentor and the reason I discovered this art and career that I love so much.
I don't believe there is a formula to great photography - like certain shots we should always get or certain poses we should always use. I believe that at each event or photo session, it is my job to see and capture what it is that makes this person, or this couple, or this family unique and special. When I look at photos of my own family, the ones that mean the most to me aren't necessarily the images where everyone is smiling at the camera, sitting in front of a backdrop. What I really love are the outtakes and snapshots - the ones that tell me who that person was or what they were feeling. It's the funny face my grandpa made when he posed with my grandma, or the way she looked at my dad when he was a baby. It's the laughter as my dad taught me how to ride a bike. These unique, once-in-a-lifetime moments are the ones that I want to capture when I work with clients. Of course we are dedicated to creating beautiful images, and it's exciting when our photos are featured in magazines, but I want to do more than that. I want to create photographs that will be treasured by my clients' own families for generations.
Dad spent most of his adult life taking beautiful photos of friends and family. In the 1980's and 90's he became well known in San Diego for his studio portraiture and headshots, catering primarily to local community theaters and shooting a few weddings here and there. In 2001 he decided to become a photographer full-time and established Tony Eisenhower Photography. I joined him at weddings as his second shooter as often as I could. I eventually developed my own unique style and rapport with clients and by around 2007 became a primary photographer myself. We then formed a business partnership and changed the business name to Eisenhower Photography. Meanwhile, Dick continued to build on his craft as a photographer, and in addition to shooting weddings with me, he is quite the talented fine art photographer himself. Today, I spend half the time shooting with Dad and half with Dick - loving the opportunity to work with the two men in my life.
I am so grateful to my dad for sharing photography with me. From the first Minolta film camera that he gave me when I wasn't even a teen yet, to the darkroom that he built for us to use when I was in high school, to the business that he has so generously shared with me, I have been so fortunate to learn from him and have his support over the years. And now, after having spent years working for large corporations before transitioning to photography full-time, I truly appreciate how special it is to do something I really love, capturing beautiful memories, while working with the people that I love so much, my family.